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Digital marketing

Within our range of services, you'll find everything needed for effective and profitable digital advertising. The core of successful marketing is a multi-channel strategy that ensures we reach the right target audience in the right places. Multi-channel marketing opens up versatile and results-driven strategies – by seamlessly combining different channels, we reach broader audiences at all stages of the customer journey, maximizing your visibility and increasing sales. An effective multi-channel strategy requires careful planning, coordination, and the right channel selection. The effort pays off, as multi-channel marketing is undoubtedly one of the most effective ways to grow your business and improve the customer experience.

A complete solution from Wuohi Digital

  • Search engine advertising

    Correctly targeted keyword advertising ensures that your company is visible to potential customers precisely when they are searching for the products or services you offer. We are experts in Google and Microsoft Bing advertising networks and help you increase visibility with the right keywords, which drives more relevant traffic to your website and improves conversions. When you choose us as your partner for search advertising, you can be confident that your company will be seen by the right people, in the right place, and at the right time.

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  • Social media marketing

    With social media marketing, we find the hidden gems in the crowd. Social media advertising offers an effective way to reach the right target audiences – where they already spend their time. We carefully tailor campaigns to the target audience and build strategies that strengthen brand awareness and create new customer relationships. Well-planned social media advertising creates brand awareness and new customer relationships, which ideally leads to increased sales and a better customer experience.

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  • Search Engine Optimization (SEO)

    Search engine optimization (SEO) is an effective way to improve your website's organic visibility in the long term. We particularly focus on content-driven optimization where user-friendliness, search engine requirements, and your customers' information needs converge. In this way, we build long-term value for your website that continuously generates traffic and leads – without requiring an ongoing advertising budget. Search engine optimization is not a quick fix, but an investment that continues to yield returns over time.

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  • E-commerce with Shopify

    We have nearly ten years of practical experience in planning, building, and further developing Shopify web stores across various industries and for companies of different sizes – from new brands to rapidly growing stores and established e-commerce concepts. We create web stores that not only look good but also sell, scale, and support your company's long-term growth.

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  • Content Marketing

    Content is more than just words on a page – it's what brings your brand to life. We create content that not only sounds good but also prompts your customers to act. Whether it's website copy, blog posts, or social media updates, we help you find the right tone so that your message truly reaches your target audience. With high-quality content, we strengthen brand awareness, increase recognition, and build long-term engagement.

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  • Outsourced Marketing Manager

    Together, we are stronger. You know your industry – we know digital marketing. Why not combine our strengths for better results? An outsourced marketing manager is a flexible solution for companies that need marketing expertise without a long-term commitment. By collaborating with us, you gain access to an experienced marketing manager who will help you develop and implement effective strategies.

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  • Web Analytics

    Data-driven decision making is a central part of successful digital marketing. We help you collect, understand, and use data effectively. GA4, Looker Studio, Tag Manager, and channel-specific analytics tools are everyday for us – let us ensure everything works as it should for you too!

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  • Email Marketing

    Email marketing is here to stay – and that’s good news. Our email marketing keeps your customers updated, engaged, and ready to act. We create cost-effective newsletters and campaigns that deliver continuous value and ensure your brand remains top of mind even when customers are not actively in buying mode.

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  • Banner advertising

    Banner advertising is an effective way to generate attention and increase traffic to your website. With visually appealing and target audience-adapted ads, we can strengthen brand awareness and also increase sales. We work with banner advertising via Google Display, Adform, and Readpeak.

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G.O.A.T Funnel™

Effective digital marketing is not built on individual campaigns or channels, but on a well-thought-out overall approach. At Wuohi, our proprietary G.O.A.T. Funnel™ forms the backbone of our marketing. With its help, we understand the customer journey and plan initiatives that support each step – from initial contact all the way to purchase.

For this to work in practice, more than just a good model is required. It requires a multi-channel implementation that brings the strategy to life in the right place, at the right time – for the right target audience. In our service offering, you will find everything needed for effective and profitable digital advertising.

By combining various channels – from social media advertising to search engines, from email to websites – we can reach target audiences broadly and accurately throughout the entire purchasing journey. Multi-channel marketing requires careful planning and coordination, but the effect is undeniable. It drives business growth, improves customer experience, and makes marketing results-oriented rather than just visible. When the right strategy meets the right channels, marketing is created that not only is seen – but delivers.

This is how we start our collaboration

When we start a collaboration at Wuohi, we always begin with a thorough analysis and review. Our experts examine your website, ad accounts, and data to identify opportunities and areas for improvement. Almost always, we find something that can yield quick results.

After the review, we present our insights and recommendations in a joint meeting. There, we discuss your goals, potential challenges, and what needs to be prioritized to achieve results.

Subsequently, we hold a kick-off call, where our team delves deep into your business. The purpose is to build a common understanding of the business, identify bottlenecks, and lay the foundation for a clear strategy – with a focus on measurable goals and long-term value.

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Considering digital marketing? Here are the questions many people are asking.

Social Media Marketing

Which social channel should you choose for paid advertising?

The best channel for paid social media advertising largely depends on your target audience and business goals. Facebook advertising, for example, can be a good choice if you want to reach a broad audience, while LinkedIn advertising is often more effective when the goal is to reach a specific professional group. TikTok advertising, in turn, can be a cost-effective option for reaching a younger audience. The most important thing is to choose the channel that best matches your specific goals and target audience.

TikTok or Meta (Facebook & Instagram)?

TikTok and Meta (Facebook and Instagram) are both popular channels that are well-suited for paid advertising. When choosing an advertising channel, it's important to consider which target audience you want to reach. TikTok is particularly popular among young people and young adults, while Facebook and Instagram reach a broader audience and are better suited for advertisers who want to reach customers of various ages.

Another important factor is the type of ad. On TikTok, ads are usually short and entertaining videos, while Facebook and Instagram offer a wider range of ad formats, such as image ads, video ads, and story ads.

Search Engine Optimization (SEO)

Why is search engine optimization actually important?

Search engine optimization improves website visibility in search engines, drives increased traffic, and contributes to more business and customer contacts – while also enhancing user-friendliness.

Search advertising

What does keyword advertising mean in practice?

Search advertising means that your company's ad is displayed in search engine – such as Google's – search results when a user searches for information using specific keywords. In practice, you pay for visibility at the moments when a potential customer is actively searching for what you offer.

The ad can lead directly to a landing page, product page, or contact form. You don't pay for impressions, but for clicks – meaning when someone actually shows interest and clicks on your ad. This makes search advertising both very precise and cost-effective.

When planned and executed correctly, advertising generates traffic, leads, and sales exactly when the need arises – often before competitors can gain a foothold.

Digital marketing

What is the first step in digital marketing?

The first step in getting started with digital marketing is to define your goals, identify your target audience, and set a budget.

Do you need help getting started? Request a free audit – and we'll share our assessment.

What does digital marketing cost?

The cost of advertising depends on several different factors. The biggest factor affecting the price is the goal of the advertising. The more people you want to reach and the more frequently, the higher the cost. At the same time, the more you invest in advertising, the greater the likelihood that your goals will be achieved.

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Do you guarantee top results?

We cannot guarantee top results, but we can promise that we will do our utmost to achieve the best possible results. Digital marketing is complex and is affected by several different factors, including those we cannot influence. Therefore, it is impossible to promise specific results in advance.

By investing long-term in professionally executed digital marketing, there are, however, all the prerequisites for achieving significant results and successfully developing the company's business.

How quickly will we see results?

How quickly you see results from advertising varies greatly depending on the starting point, target audience, marketing budget, and competitive situation. In some cases, clear results can be seen within a few weeks, while in others it may take several months before the effects become visible. It is important to remember that digital marketing is a long-term endeavor that requires continuous monitoring and development.

Have you worked with companies in the same industry as ours?

At Wuohi, we have decades of combined experience in digital marketing, with backgrounds from some of Finland's and the Nordic region's largest digital agencies. It is therefore highly likely that we have previously worked with companies in your specific industry.